As blockchain technology continues to advance, the Web3 realm is steadily reshaping our daily lives. As a key driver of this transformation, Vertex Labs is proud to announce its upcoming event, the "Back to the Streets - Digital Fashion Carnival" set to take place in Hong Kong. This event represents a remarkable fusion of fashion and technology, showcasing the collaborative efforts of leading global IP and fashion brands in Web3.

In today's dynamic economic landscape, companies must innovate constantly to navigate the swiftly evolving market conditions. The Business Innovation Summit aims to unite industry leaders, experts, scholars, and media representatives. The summit serves as a platform for deliberating on the avenues and strategies of business innovation, offering fresh insights and guiding principles for industry advancement.
This digital fashion carnival is jointly organised by Vertex Labs, Hape, and MEET48, with additional co-organisation from TN Labs, LightCycle, Skytopia, H3 Entertainment, Wanlian Technology, and China Mobile (Hong Kong). The event is hosted by COC (powered by Techub News & DA AGE), and supported by EDGESummit.
This carnival marks the one of the world's largest offline events in the Web3 domain, uniting premier fashion brands and IPs from across the globe. Together, they aim to delve into the boundless potentials of Web3 fashion.
Builders from various corners around the globe convene in Hong Kong to collaboratively craft expansive WEB3 events. Throughout the proceedings, Lan Kwai Fong's main street will be closed off, transforming into a distinctive immersive environment. Attendees will immerse themselves fully in the stylish and engaging environment of Web3.
This marks Hong Kong's inaugural digital fashion carnival and the first-ever Web3-themed event in Lan Kwai Fong. Moreover, the fusion of leading Web3 IPs with Web2 fashion brands promises an unparalleled visual spectacle, setting the stage for an extraordinary experience.
We aim to extend invitations to over 150 media outlets to cover this event, encompassing Web3-focused media, mainstream channels, domestic and international social platforms, billboards, large screens, and other diverse promotional avenues. Anticipated outcomes include tens of millions of vertical exposures and the leveraging of 100 million cross-media exposures.

Attendees: This event welcomes corporate executives, entrepreneurs, investors, industry experts, media professionals, and individuals from all backgrounds. We eagerly anticipate delving into the future of business innovation alongside you and spearheading industry transformation.

About Vertex Labs
Vertex Labs is a UK-based company specialising in investments and incubation of digital fashion, Metaverse, Web3, and artificial intelligence infrastructure solutions. Established by seasoned investor and innovator Ander Tsui, Vertex Labs has been at the forefront of groundbreaking developments in the industry. Under Tsui's leadership, Vertex Labs pioneered the Caduceus Metaverse Protocol, the world's foremost Metaverse protocol powered by decentralised edge rendering. The company also played a pivotal role in guiding the virtual commercial city LightCycle within the Metaverse and developing Vertex Network, a platform integrating distributed real-time rendering with AI computing power, facilitated by UE5 and AI technology. Furthermore, Vertex Labs owns Hape, a prestigious fashion & lifestlye NFT brand, boasting a global community of over 1 million members.
About HAPE
Hape Prime launched in January 2022 by Digimental Studio with a drop of 8,192 unique 3D tokens. Hape operates at the forefront of Web3 innovation, bringing together fashion, music, and culture. Providing an avenue and platform for forward-thinking fashion and lifestyle brands to venture into the Web3 space through community and collaboration.
Hape offers products that combine style, technology, and community, with a universe of Hapes slated to become the next generation of fashion and cultural leaders within Web3, the Fashionverse, and beyond.
About Meet48
Pioneering Web3 Entertainment & AI Metaverse Ecosystem.
Meet48 stands at the forefront of Web3 innovation, offering an immersive entertainment experience intertwined with artificial intelligence within the Metaverse. Users harness the power of AI engines to generate virtual images, craft and distribute music, engage in dance, and create diverse content. They actively partake in gaming experiences, annual voting events, and have the opportunity to acquire various crypto assets within the MEET48 ecosystem. Furthermore, users participate in vibrant fan community interactions and discussions, fostering a dynamic and engaging online environment.
Idol creators and fans will be afforded the chance to engage with every facet of the idol training system through MEET48's array of AI tools and interactive fan products, including IdolGPT.
Additionally, Web3.0 developers and enthusiasts can immerse themselves in the MEET48 ecosystem to construct and invest in crypto assets via a range of GameFi and SocialFi products, such as MEET48 and Pick48.
During the five prominent market voting events held annually (Yuanverse Fashion Awards, Golden Melody Awards, Youth Festival, Idol Games, and Best Partner Conference), users within the MEET48 ecosystem can utilise tools and tokens to engage in voting and secure ecological rewards. These rewards encompass a range of assets within the MEET48 Metaverse, including but not limited to crypto assets such as tokens, land, and stages. Additionally, users may gain enhanced access to AI creation tools and attain early contributor status, entitling them to special privileges in the future.
About TNLabs
TraditioNow is a Renaissance platform created by TN Labs that links the virtual and real worlds.
TraditioNow's project logic revolves around the principles of traceability, recreation, and revival. The aim is to unearth cultural fragments scattered across different times and spaces, organizing, reconfiguring, and recreating them. By promoting the traceability of human society, the project seeks to reignite the vitality of culture and delve into what constitutes the future of mankind. This endeavor serves as a spiritual exploration, fostering self-discovery, and engaging in discussions about the future. It also involves a contemplation of the intricate relationship between culture, aesthetics, and the material world.
TN Labs aspires to transcend the limitations of time and space that separate Tradition from the present (Now). The goal is to interconnect these realms, infusing culture into everyday life and steering towards a new Renaissance that shapes a more promising world for everyone.
About LightCycle
LightCycle leverages Unreal Engine 5, real-time edge rendering technology, and AI to construct a hyper-realistic metaverse commercial city. By harnessing robust editors and AI generation tools, both users and merchants gain the freedom to craft diverse business scenarios. LightCycle facilitates a world-class transaction payment experience through blockchain technology. This innovative platform integrates numerous industry IPs spanning art, movies, games, music, fashion, sports, real estate, and retail. As a result, users can immerse themselves in a digital fashion lifestyle within a bustling virtual commercial city, boasting substantial traffic.
About Skytopia
Skytopia is a pioneering Web3 entertainment social game project, dedicated to delivering users a fresh entertainment encounter by amalgamating decentralised sovereignty, innovative finance, and immersive experiences. The founding team comprises individuals primarily hailing from renowned global companies such as NVIDIA, Tencent, NetEase, Funplus, among others, boasting extensive experience in the realms of the internet and encrypted blockchain industries.
About H3 Entertainment
H3 Entertainment is a pioneer in the entertainment 3.0 field, integrating Hollywood and Web3 technologies to build a bridge between intellectual property and fan communities. We are committed to building a transparent, decentralised, next-generation entertainment industry that breaks the boundaries of traditional industries.
About Wanlian Technology
Wanlian Technology stands as a prominent digital ecosystem solution provider in China, prioritising the enhancement of cultural tourism and creative endeavours through technological innovations. The company specialises in offering brands and IPs comprehensive digital ecosystem construction and implementation services that align with the concept of the metaverse. With nearly a decade of immersion in the technology and cultural creative sectors, the team possesses profound expertise in marketing communication, cultural entertainment, and digital technology. Wanlian Technology has facilitated brands and IP holders in constructing digital ecological infrastructure, offering a suite of top-tier services encompassing digital ecological design, IP planning, and metaverse integration. Their comprehensive range of online and offline services includes space development and digital consumption implementation, providing clients with seamless, one-stop solutions.
About China Mobile (Hong Kong)
MyLink serves as the comprehensive life service platform of China Mobile Hong Kong, catering to the diverse needs of all citizens in Hong Kong. It offers a one-stop digital hub encompassing communication services, merchant discounts, and life-related information. MyLink is actively engaged in the development of Web3.0 digital economic and social applications, providing users with personalised digital wallets to oversee and manage digital assets. Moreover, it equips enterprises with NFT casting capabilities for their digital assets and facilitates the trading and circulation of digital assets through the LinkNFT marketplace. By empowering Hong Kong businesses and connecting citizens, MyLink plays a pivotal role in fostering economic growth and digital connectivity. Leveraging its extensive local customer base, precise operational capabilities, and fully digital operational methods, MyLink assists partners and merchants in achieving business transformation and embracing the Web3.0 business model.
About COC (Powered by DA AGE & Techub News)
COC (Central of Central) stands as a prominent crypto hotspot in Lan Kwai Fong, jointly introduced by DA AGE and Techub News. DA AGE represents an innovative initiative by Hong Kong Yuanyuan Technology Co., Ltd., aimed at granting ecological rights to RWA holders for Hong Kong's premium physical assets. On the other hand, Techub News operates as a local Web3 technology media outlet in Hong Kong. Together, they established COC as a central hub for crypto enthusiasts and trendsetters in Lan Kwai Fong.
The Central of Central, or Web3 Street, epitomizes Hong Kong's status as an international financial hub, situated within Central, the heart of the city's financial district. Positioned at the epicentre of Central is Lan Kwai Fong, renowned as the vibrant entertainment hub of the area. Within Lan Kwai Fong lies "COC," symbolizing the central focal point of the district, serving as a nexus for Web3 innovation and activity.
COC is slated for an upgrade to become the premier "FinTech gathering hub" on a global scale, facilitating the advancement of the "International Virtual Asset Centre" initiative. Within Lan Kwai Fong's "Web3 Street," data, user interactions, and virtual scenarios are constructed on the blockchain, paving the way for a novel business paradigm rooted in value creation within the Internet era.
About EDGESummit
The "EDGE Global AI&Web3 Investment Summit" marks a groundbreaking convergence of cutting-edge technology and boundless potential. The 2023 EDGE Summit received robust backing from the Hong Kong government. Over 200 scholars, dignitaries, investors, entrepreneurs, and artists from diverse nations graced the event, drawing a staggering attendance of more than 50,000 participants. EDGE envisages a future where artificial intelligence and Web3 technologies seamlessly intertwine to catalyse disruptive innovation, empower entrepreneurs, investors, and trailblazers in the fashion industry, and expedite market adoption. Ultimately, EDGE's mission is to foster industry-wide innovation while positively impacting human well-being on a global scale.
About Zebra Craft Beer
Zebra Craft Brewing is a full-fledged craft beer enterprise, specialising in the research, development, production, and sales of craft beer. With a focus on producing high-quality craft beer, it boasts an annual production capacity of 100,000 tons. Apart from its proprietary brands, the company also engages in ODM and OEM businesses. Currently, it serves as the production supplier for renowned enterprises such as Xibei, Wangshanzhao, Fulujia, and Guoquan Shihui.
Since its inception, Zebra Craft Brewing has cultivated a strong brand image and earned a reputation among consumers. Its products are lauded for their quality, earning accolades in various international beer competitions. Notably, Belgian Wheat and Little Gray Beer clinched the CBC China International Beer Challenge Belgian Wheat Group Four-Star Tianlu Award, while Little Gray Beer secured the national championship gold medal and the world's best Griset Award at the 2021 World Beer Awards (WBA), alongside a silver medal in the Brussels International Beer Challenge Lager (Lager Beer) category. Additionally, the Berliner Sour Wheat Beer developed by Zebra Craft Brewing garnered a gold medal at the 2022 Seventh International Craft Beer Competition (CICA).
From offline retail to online platforms, from traditional catering establishments to new retail experience stores, Zebra Craft Brewing is diversifying its channels and exploring pathways conducive to the growth of craft beer.
To date, the company has established over 300 new retail experience stores nationwide, with its craft beer products available on all major e-commerce platforms.
About Guofeng
Guofeng Company emerged in Qinling, renowned as one of the world's three major honey sources. It stands as an investment member of Shaanxi Tourism Group and holds certification under the internationally standardised ISO22000 food safety management system. Specialising in the development, production, and sales of fresh and double-stored honey water, Guofeng Company is dedicated to fostering the entire honey beverage industry chain. In 2019, the HONEYRELIEF brand was introduced. In 2021, Guofeng prioritised quality and sought pristine water sources, refraining from using tap water in its production processes. Opting for a secluded locale, the company established a factory amidst the "China Selenium Valley" in Ankang Ziyang Mountain, crossing 95 tunnels for this purpose. The facility boasts a thousand-level purification workshop and a fully automated production line for fresh and double-stored honey water.
In 2022, Guofeng expanded its operations to Shangluo, Shaanxi, nestled within the strontium-rich lands of the Qinling Mountains. Spanning an area of 115 acres with an investment of 500 million yuan, the company aims to establish a large-scale national honey aquatic industry park in China. This ambitious project, dubbed "five factories and one centre," includes facilities for bottle preform production, bottle cap manufacturing, honey processing, bottled water production, honey water production, and a logistics centre. It is anticipated that the annual output value will surpass 2 billion yuan.
Event Details:
Date: 8th-9th April, 2024
Location: Lan Kwai Fong Main Street, Central, Hong Kong
Partnership Inquiries:
Email: support@edgesummit.io
WeChat: EDGEsummit
Telegram: @EDGEsummit2024
The "Back to the Streets - Digital Fashion Carnival" promises an unparalleled fusion of fashion and technology, offering a groundbreaking experience for all attendees. Whether you're a fashion enthusiast, a tech aficionado, or an investor, this event is a must-attend. Let's eagerly anticipate delving into the stylish future of Web3 in Lan Kwai Fong, Hong Kong!


